Master In Event Marketing and Management

Covering events in the sports and cultural sector as well as internal and external events organized by companies in order to promote their own brands, the main objectives of the training course are to:

provide a specialized high-profile postgraduate course for future professionals in the field, which facilitates the students' integration in organizations and teams operating in event management: internal brand communication departments, specialized suppliers, media, sport federations, organization committees, trade fairs, public sector or semi-public organizations, etc.
train people who are willing to carve a career in the realm of event management
initiate and foster in each student a sense of responsibility, innovation and creativity through training based on strong values: entrepreneurial spirit, humanism, awareness of the role of ethics, and the willingness to learn and benefit from one another.
highlight the complete chain of event management: from the strategic concept of the event in relation to its purpose defined by the client, through its design, follow-through and sale to its implementation and staging, the choice of specialized suppliers and its evaluation and feedback.
facilitate a successful career start by developing project management skills in individual and group assignments and through a six-month internship.
optimize the professional choice for each student by offering active and personalized tutoring.

French or foreign students holding the equivalent of a bachelor's or postgraduate degree (French "baccalaureat + 4 / 5 years), looking for optimal preparation to do their jobs in the area of event management.
Young managers wishing to start a new career in the event management sector, based on a career plan.
Everyone wishing to organize their own event, set up their own business in the event management field or offer their services to a promoter.